The Fortunoff Family

Among the 50,000 + people buried in Mt. Ararat in Lindenhurst, New York, are some of Long Island’s most recognizable names. Foremost among them is Fortunoff. In 1922, Max and Clara Fortunoff began the popular retail store in Brooklyn moving  to Westbury in 1964. What became a shopping mecca for Long Islanders closed in 2009. Max Fortunoff died in 1987, at the age of 89. He is buried with his wife, Clara, daughter Marjorie Mayrock, who preceded him in death, and a number of other family members. The Fotunoff/Mayrock plot is located under a towering oak tree, on a shady corner, at the far end of the cemetery. His footstone reads: He Lived the American Dream.